Case study

Digital Addressing Platform

A product weighed down by technical debt refactored into a modular platform, with subscriptions, a business dashboard and public APIs added on top.

Client type
Location services startup expanding into B2B (sample scenario)
Industry
SaaS
Duration
9 months

Sample contentSample engagement. Illustrative scenario used while the site is in build — not a named client project.

saas2025

Digital Addressing Platform

  • TypeScript
  • React
  • React Native
  • GraphQL

The product worked but had become expensive to change: outdated libraries, patterns that fought the framework, and a mobile and web codebase that duplicated logic. Enterprise prospects were asking for APIs the architecture could not expose safely.

A discovery and audit phase, then an incremental refactor into service-oriented modules — followed by the revenue features the company actually needed: tiered subscriptions, multi-location management and a documented public API.

The company could sell to business customers without bespoke engineering for each deal, and the roadmap regained a predictable delivery pace.

  1. 01System audit ranking debt by change frequency rather than by age
  2. 02Shared logic extracted into modules used by both web and mobile clients
  3. 03Refactor sequenced so each step shipped alongside product work
  4. 04Subscription tiers and billing integrated with entitlement checks in one place
  5. 05Public API designed, versioned and documented for third-party integration

Debt ranked by change frequency

Old code that nobody touches is not a problem. We ranked the refactor by how often each area actually changed, which put a third of the “urgent” list at the bottom.

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